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Role: Business owner. All visual and UX design, some content writing and all content management, ad sales, PR, marketing, programming, merchandising.
The web's largest online magazine and shopping portal devoted to luxury lifestyles for dogs. At its peak, Pampered Puppy received 200,000 unique visitors monthly. The portal drives over a quarter of a million dollars in yearly sales, making it the largest and most targeted upscale pet portal of its kind. Featured in dozens of publications and broadcasts including Life Magazine, iVillage, HGTV, MSNBC, the Washington Times, Toronto Star, Wall Street Journal, Dog Fancy, Modern Dog Magazine and Urban Dog Magazine.
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Role: Personal site. Visual and UX design, content writing and content management, programming.
AngieMcKaig.com was a solid "B" list blog devoted to business, tech and design for several years. After a few years of rusty disuse, it's being revived and is quickly regaining its readership. This time around there is a much greater focus on social networking and imagery than in previous incarnations of the web site.
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Role: Personal hobby site. All visual and UX design, most content writing and all content management. All programming.
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Role: Team Lead, User Experience. All UX design for this site as well as overall Internet advisor. XML, XSL, XHTML and CSS were used in production; Visio and Photoshop for quick prototyping and layouts. Worked with developers and business units to create project goals and acted as go-between.
Masterfile is a stock photo agency with international agents in 30 countries; during my tenure the web site received 25,000 visitors monthly and over half of all sales were digital - bought through the web site or enabled for download. A complete standards-based front-end development for 30 countries, 7 supported languages and global user experience improvements launched in 2003.
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Role: Personal hobby site. Visual and UX design, all content writing and management.
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Role: Business owner. Visual and UX design, some content writing and all content management, ad sales, PR, marketing, programming, merchandising.
Pathway was comprised of over 1000 pages of content as well as very active discussion forums (3,000+ members) and entertainment centers. At its peak, Pathway enjoyed 70,000 unique visitors monthly. It was mentioned in ZDnet's Internet Tonight, .net Magazine, and the Erin Davis Show as well as several published nonfiction books in the genre. This site was owned and operated by me for four and a half years; it was then sold to new owners.
