Angie McKaig - E-Business Consultant and Entrepreneur
famous bloggers & corporate blogging2003.02.25
It is a little known yet deeply tragic fact that if you want some people to understand and thereby buy into a new idea, you need to show them commercial and/or famous applications of said idea.
I've been trying, however unsuccessfully, to explain why having a useful, well-written blog as part of many kinds of sites can accomplish some major goals every web site should work toward:
- fresh content on a daily or at least very regular basis
- an informal voice that visitors can respond to and get to know
- Useful information via outgoing links
But the point is that without some serious corporate, journalistic and famous people resources to point to as “proof” of blogging's viability, it can be a tough sell for those not in the know.
Since I had to compile the links anyway, I share them here for your enjoyment.
“Famous” bloggers (people who were famous before the blog):
Founder of The Body Shop
Jeff Bridges [interesting side note: handwritten. literally.]